The PDO Rincón de Soto Pears participated one more year in Fruit Attraction 2025, the international reference fair for the fruit and vegetable sector held in IFEMA Madrid.
Our presence at this event was articulated through the DOP marketing centers, that showed the quality and excellence of our pears in the pavilion 5, within the space promoted by the Government of La Rioja, through La Rioja Capital, and with the collaboration of the Federation of Entrepreneurs of La Rioja (FER).During the opening day, we received a visit from President of the Government of La Rioja, Gonzalo Capellan, and of the Agriculture advisor, Cattle raising, Rural World and Environment, Noemi Manzanos, who wanted to show their support for the work of our plants and farmers in this key event for the Spanish fruit sector. And, like every year, our pet did not miss the fair, spreading joy, sympathy and becoming once again one of the most photographed of Fruit Attraction.Participation in this edition reaffirmed the commitment of the Peras de Rincón de Soto DOP with the promotion of quality Rioja fruit, the Innovación and the strengthening the agricultural sector, bearing the name of Rioja to the top of the international fruit and vegetable panorama.
